Paola, Qormi, Iklin (Malta) & Rabat (Gozo)
2020
5 Days per Outlet
Retail
Oliva Ann Calleja
The Carisma brand has become instantly recognisable across Malta and Gozo, known for its signature pink aesthetic, bold visual identity, and distinctive retail experience. As the brand expanded its presence with new outlets in Paola, Qormi, Iklin, and Rabat (Gozo), maintaining a consistent design language across all locations was essential to preserving its strong, contemporary brand identity.
To support this expansion, Carisma partnered with SAW to deliver the bespoke joinery and interior elements for all four outlets. This collaboration ensured that each space reflected the brand’s elevated look and feel while meeting the operational and display needs of a high-traffic retail environment.
Our scope included the design and fabrication of custom jewellery display units with integrated lighting, cladding over concealed doors, and the construction of curved countertops that added a refined architectural flow. For the Paola outlet specifically, SAW also produced CNC-cut feature screens displaying an enlarged version of the Carisma logo, serving as a striking visual anchor within the store.
To meet Carisma’s launch timelines, SAW completed the full installation of furniture and joinery in five days per outlet, ensuring a smooth, efficient opening process with minimal downtime. The result is a cohesive series of retail interiors that celebrate the Carisma brand while upholding SAW’s commitment to craftsmanship, precision, and timely delivery.
